A presentation is a creative entity in its own right

OK, OK, so I haven’t kept to my promise to blog every couple of weeks throughout the strategy process. Sorry. I found that the actual doing got in the way of reflecting through this blog.

Anyway, having completed a lot of the strategy work, I needed to present it to lots of different people, so today’s blog is about presentations.

The most important mindset for presentation, I believe, is to think of your presentation as a creative entity in its own right. 

A presentation is a creative entity in its own right

It’s so important, I’ve said it twice.

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